These cookies will be stored in your browser only with your consent. Editor’s Note: This article was originally published by Web Marketing Today. We all know a toxic person; it could be your aunt or some idiot in your class who always likes to point out the negative. Refrain from offering freebies publicly, however, as this could spawn false complaints. Be specific and acknowledge the customer's concerns; show sympathy that they had a bad experience. Plus, customers are more likely to leave a note of praise if they know you’re absolutely going to respond in kind. [Name, Job Title, Email Address and/or Phone Number]. Whether the negative portion is concerned, you should treat it in your response it as if it was a one star review. But opting out of some of these cookies may have an effect on your browsing experience. Place the policy in a separate tab on your Facebook page. Subscribe to Social Media Today to get the must-read news & insights in your inbox. 1. Thank the customer for their kind words, and for their visit or purchase. Fan to fan interaction. Deleting comments is best when the comments contain profanity or racial slurs. Thanks for the asking! Reassure them by explaining how the issue has been, or will be, resolved for the future. In the early days, brands would rely on Facebook and Twitter to promote their offerings. It’s super easy to review and reply to all your comments that way. Confluence Distribution, Inc. If you allow comments on your website or blog, post it there as well. Let's go. That way, positive reviews, rather than negative ones, end up at the top of searches. Unfortunately, they do pop up from time to time, from unhappy customers who express their anger or discontent within the comments of your content. How to respond to positive & negative Facebook reviews. It’s okay to jump in and clarify, but remove the brand from the discussion afterward. Replying to constructive negative comments to keep the authors of those comments from causing problems for your brand in the future 2. Ban or block them. By using this site, you agree to accept our cookies. Keep calm and carry on. Include your business name and location within your response to a positive review, as this will help it appear in help it to appear in search results. You may be able to persuade a once-unhappy customer to update their negative review to a more positive one, but chances are that most will not and you'll be stuck with it. Invite the customer to do something - ask them to return, use another service or even help spread the word. It’s fairly obvious when someone is trolling your page, and it’s appropriate to delete and block the comments, although only as a last resort. If the debate gets personal or offensive, delete the offending comments and block the users when necessary. Responding & Managing Facebook Comments. Acknowledge any negative comments as soon as possible, even if it’s only to say that you’re aware of the comment and are looking into it. Fortunately, when it comes to dealing with rude people, talking back is an option. People who have a negative experience are more likely to tell their friends and family about it - they'll hear it both in person and when the review is shared online. 52% of customers expect to hear back from brands within 7 days of giving an online review, particularly one that's negative or critical. Responding quickly and appropriately to negative social comments can help you increase customer loyalty and retention. It’s important that all feedback given is responded to, whether it’s good or bad. Every review is an opportunity to learn about how you conduct your business, who your audience is, and offers the chance to build long-term relationships with customers, whether their comments were full of praise or not so kind. Be specific in your wording. Comments are not marked as reviewed and do not have a star rating. And I recommend you do so within 1 week, whether the review is positive or negative. Sign Up. Example #2 of monitoring Facebook comments well. Write a short, non-confrontational reply that shows that you've read and understood the issue(s) raised, even if they're unfounded. If your church is on Facebook, you can now also be certain that you will deal with negative comments. A public comment policy sets the rules for engaging with your Facebook page (or any other social network for that matter). How you respond to negative reviews on Google, Facebook or Yelp matters. Solicitors. Responding to Facebook reviews is fairly self-explanatory: Navigate to the review on your Facebook Business Page; Make sure you're 'commenting as' your business and not your personal account. Create an account or log into Facebook. Some of this negativity is destructive (we’ll talk about trolls), but hearing and responding to many negative comments can be productive. A negative comment or review can have a devastating effect on a company’s online reputation. Customers may leave negative comments or reviews about your company, products, or services on occasion, which can be a good thing. They are the ones that really make us notorious. You may be well aware that negative reviews can alter consumer perception of your business. If it's not possible to drop everything and reply during your average work day, don't sweat it, but do try and set aside some time in a day to respond to all reviews and other customer comments. Sincerely apologize for the upset caused offer to make things right. You should only delete those that fit the criteria outlined in it. Picking up on individual keywords within a negative review is a really good way to think about formulating a personalized reply and encouraging a more positive outcome. A Facebook Page that is crowded with an army of text … If you’d like helpful ways to deal with negativity whether it’s a friend, co-worker or someone commenting on your Facebook or blog, keep reading for helpful ways to deal with these Negative Nancys and Debbie Downers! Widespread criticism. Negative comments can get added to your Facebook ads, just as with page postings, and these can impair your ad’s performance. This is easy to do when the comments are positive. Doing so signifies you take customer concerns seriously and want to rectify the situation as best you can. If the opportunity presents itself (i.e. Well, I’m sure every business has encountered at least one of these individuals on social media, leaving negative comments on your tweets, Facebook posts, and Instagram images. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. Remember, it's not just the reviewer who'll read your reply, but other potential customers. It can actually hurt your Page if you’ve got a ton of spam in comments on every post that you don’t hide or delete. To hide a comment on Facebook, Locate the particular post with the comment you want to hide. You can request that customers leave reviews in plenty of ways - in person at your store, on the bottom of a receipt or email, marketing material that comes packaged with your product, etc. Put us to work. Hilarious Responses to Mean Comments Sometimes, it’s better to keep your mouth shut and give the impression that you’re stupid than open it and remove all doubt. It’s usually best to leave negative comments on your page and respond appropriately. TrustPulse Marketing Blog. 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